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How ad podding is helping marketers maximise revenue and engagement in the streaming era

How ad podding is helping marketers maximise revenue and engagement in the streaming era

by Rebecca D'Arcy Howard | Jan 19, 2026 | Adtech, Data, Technology

Rewind the clock. It’s the age of linear TV and you’re sitting in front of your TV, popcorn in hand. The film breaks for ads. There’s one about toothpaste, another about KFC, and another about holiday packages. The chances are, you’ve taken the opportunity to grab a...

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